Privacy Policy

Effective Date: August 20, 2025
Last Updated: August 20, 2025

Go Forward ABA (“we,” “our,” or “us”) is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, visit our website, or interact with us through various communication channels, including SMS messaging.

1. Information We Collect

1.1 Personal Information

We may collect the following types of personal information:

  1. Contact information (name, address, phone number, email address)
  2. Demographic information (age, date of birth, gender)
  3. Health and medical information related to ABA therapy services
  4. Insurance and billing information
  5. Emergency contact information
  6. Communication preferences and consent records

1.2 Automatically Collected Information

When you visit our website or use our services, we may automatically collect:

  1. IP address and device information
  2. Browser type and version
  3. Website usage data and analytics
  4. Cookies and similar tracking technologies

2. SMS Communication and Consent

2.1 SMS Program Description

By providing your mobile phone number and opting into our SMS program, you consent to receive text messages from Go Forward ABA. These messages may include:

  1. Appointment reminders and confirmations
  2. Service updates and important notifications
  3. Billing and payment reminders
  4. General information about our ABA therapy services
  5. Emergency or urgent communications

2.2 Consent and Opt-In

Your consent to receive SMS messages is not a condition of purchase or use of our services. By opting in, you explicitly agree to receive text messages at the mobile number you provided. You can opt out at any time by replying “STOP” to any message.

2.3 Message Frequency and Charges

Message frequency varies based on your service needs and preferences. Standard message and data rates may apply as determined by your mobile carrier. We are not responsible for charges imposed by your carrier.

2.4 Opt-Out Procedures

To stop receiving SMS messages, you may:

  1. Reply “STOP” to any text message
  2. Contact us at 571-543-8796
  3. Email us at hello@goforwardaba.com

You will receive a confirmation message confirming your opt-out request.

3. How We Use Your Information

We use the information we collect for the following purposes:

  1. Providing ABA therapy services and treatment
  2. Communicating with you about appointments, services, and important updates
  3. Processing payments and managing billing
  4. Improving our services and website functionality
  5. Complying with legal and regulatory requirements
  6. Maintaining health and safety standards
  7. Conducting quality assurance and training

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  1. Healthcare Providers: With other healthcare professionals involved in your care
  2. Insurance Companies: For billing and claims processing purposes
  3. Legal Requirements: When required by law, regulation, or court order
  4. Service Providers: With trusted third-party vendors who assist in our operations (subject to confidentiality agreements)
  5. Emergency Situations: To protect health and safety when necessary

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  1. Encryption of sensitive data in transit and at rest
  2. Regular security assessments and updates
  3. Restricted access to personal information on a need-to-know basis
  4. Employee training on privacy and security practices
  5. Secure storage and disposal of physical and electronic records

6. HIPAA Compliance

As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA) and protect your health information according to federal regulations. For detailed information about your rights under HIPAA, please request a copy of our Notice of Privacy Practices.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Health records are maintained according to applicable state and federal regulations.

8. Your Rights and Choices

You have the right to:

  1. Access and review your personal information
  2. Request corrections to inaccurate information
  3. Request deletion of your information (subject to legal requirements)
  4. Opt out of marketing communications
  5. File a complaint with relevant supervisory authorities

9. Third-Party Services

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party services you visit.

10. Children’s Privacy

Our services often involve providing care to minors. We collect and use information about children only as necessary to provide ABA therapy services and with appropriate parental or guardian consent as required by law.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and, where appropriate, through other communication channels. Your continued use of our services after such changes constitutes acceptance of the updated policy.

12. Contact Information

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Go Forward ABA
Phone: 571-543-8796
Email: hello@goforwardaba.com
Website: https://goforwardaba.com/contact-us/

13. SMS Terms of Service

By opting into SMS communications with Go Forward ABA, you agree to receive text messages from us. Standard messaging and data rates may apply. Message frequency varies. You can opt out at any time by replying STOP. For help, reply HELP or contact us at 571-543-8796.

Supported Carriers: All major U.S. carriers are supported, including but not limited to Verizon, AT&T, T-Mobile, Sprint, and their affiliates.

Customer Care: For assistance with our SMS program, text HELP to our number or contact us at 571-543-8796 or hello@goforwardaba.com.